I led the creative department of a multimillion-dollar eCommerce company, saving roughly $200,000 annually by building in-house design, content and product photography operations.
I worked with the web development team on mission-critical aspects of the website including security (PCI DSS), UI/UX design, conversion optimization, and implementing new APIs for payments. Also managed quality assurance of web development projects through extensive testing.
I built in-house departments for design, content and product photography by purchasing equipment, training staff, and finding numerous efficiencies to cut costs while delivering a high-quality experience for the customer.
I Increased gross revenue by thousands per month through improvements to digital marketing strategy. I produced, designed and wrote encyclopedic product catalogs containing hundreds of photos, thousands of SKUs, and tens of thousands of words. I interviewed all department heads and produced comprehensive documentation for executives, detailing how each project was managed and how tasks were executed.